Note: The following was originally posted on my (now defunct) Substack on June 19, 2026
“Try hard for a dozen years or more, break your heart half-a-dozen times, go down into desolation and come back up again, and then begin it all anew. A nice life, isn’t it?”
—Arthur Machen, from a letter written to Colin Summerford, 1925
A recent trend I’ve been noticing on the various social media platforms I frequent is that a very large number of writers (some friends, some casual acquaintances, most total strangers) seem to be drowning in an ocean of hopelessness and futility. Many seem to be haunted by variations on the same thought: paralyzed by the world’s seeming indifference, feelings of being a nobody, concerns over “careers” that are stalled or running on fumes, and so on. I’d like to cover all of those concerns, but I should also add that perhaps the most common complaint I see from other writers is how they’re vexed by the question “What’s the point of slaving away at this? No one will care.”
First off, before I even begin to get into all that, as I’ve touched on elsewhere *, the creative process is often a journey worth going on even if nothing comes out of it in terms of fame or riches, because of the powerful and spiritual effects it can have on the soul of the artist who embarks on such an odyssey, an almost alchemical transformation that at times can allow you to see a once mundane world in new and exciting ways. And there’s something, to me at least, that’s very exciting about taking these creations that previously only existed within the confines of my skull and unleashing them out into the wider world, where they’re no longer completely under my control. Suddenly, characters that had initially only lived a limited life inside my imagination are now entering the minds of others and taking on new forms, new dimensions, and new lives. I suppose this is perhaps the greatest gift I can give to my “children.” Also, if the Hermetic esotericists of the 16th century were right and Man is a Microcosm (or, to quote John Dee, the “Lesse World”) to the Macrocosm that is God, which is to say an image of the Divine writ small, then in the act of creation we emulate the very Heavenly Forces that gave us life. It becomes, in effect, not just an artistic task but an exalted and holy one (though in all probability the materialist would sneer at such an affectation).
Also as a preamble, I should stress that I do not speak glibly here. Like many writers, I’m all too painfully aware of how discouraging and frustrating it can be to slave away on a project, only to finally have it released and watch it seemingly disappear into a void (having said that, my own personal concern is less “who will care about this?” and more “who will even publish this?”). My novel Harlem Smoke, which I perhaps put more of myself into than any of my other books to date, has, over the last seven and a half years, only earned one professional review and a total of ten text reviews on Goodreads. The two short story collections I wrote prior to that have, amongst themselves, no more than six text reviews on Goodreads. At the same time, I don’t truly believe that books disappear into a void. Because they are out there, in the great wild of the world, patiently waiting to be discovered, gems hidden among the dross of society. It’s impossible to say how or why some books get recognized and others do not, and “literary immortality” is a crapshoot. H.P. Lovecraft died believing his work was destined for total obscurity, yet he has achieved a kind of international posthumous fame that, had he been able to witness it, would have left him flabbergasted. By comparison, many of his then more popular contemporaries have mostly vanished into the dustbins of history. Should we not rejoice, then, when the proverbial stone that the builders rejected finds its place as a foundational force within the walls warding the New Jerusalem?
But to return to the matter at hand . . . Indifference, I’ve found, is often the sword on which many a writer has willingly fallen on. But I feel this is a case of people vastly overrating the Enemy. Put simply, Indifference is not a worthy adversary. Who cares if no one will care? No one is literally nothing, nobody . . . it’s a nonexistent entity, a throne without a tyrant, a paper tiger of an antagonist. And I find it highly doubtful that no one will care. Odds are good that there will be at least a few loved ones (be they of a familial character, such as parents, siblings, or children), along with friends, acquaintances, colleagues and coworkers in the life of the writer that will care about the fruits generated by their creative efforts, and so long as even one person cares, it puts a lie to the claim that no one cares (because “no one” literally means “not a single person”). And by the way, this really only comes into play and becomes a problem when one puts a premium on the flesh (as human beings, in their materialist follies, often tend to do). For who’s to say there isn’t an invisible audience that appreciates the end result of one’s literary endeavors? I think of Thoth, the Nine Muses, Ganesha, Saint Francis de Sales (patron saint of writers), etc. “Who cares? The gods do, darling!”
As for the idea of being an unimportant nobody, this is also a wasteful thing to dwell on. How can you even quantify such a thing? Again, and to reiterate the point above, almost everyone has at least one family member, friend, or colleague who cares deeply about them and/or their work, and I think if you can’t find satisfaction in that, you’ll perhaps never find it at all, because it’s not as if there’s some arbitrary magic number of “fans” where, once you hit that target, you magically transform from a “nobody” to a “somebody.” As for these “fans,” it’s not as if you’ll ever meet, or even interact with, most of the strangers who may buy your book, and this is maybe even for the best. * * I suspect that if the Stephen Kings of the world actually saw some of the people buying their books, they’d vomit in disgust. One careful, caring, and deeply invested reader trumps a million randos (I’m suddenly reminded of a quote from Stalin: “A million is just a statistic”). And if your work can touch even one person on some level and make a difference in their lives, even a fleetingly temporary one, then that’s still one more person whose life you wouldn’t have touched had you never chosen to publish (or put pen to paper) in the first place (and, at the risk of sounding New Age-y, maybe your influencing one person in a positive way causes them to influence someone else in a positive way as well, a ripple effect in which the resulting good vibes have an equally positive effect on a cosmic level). Is there any difference between a doctor who has saved one life and a doctor who has saved a thousand? From the patient whose life was saved, the one is all that matters.
As for “careers,” this is, for the most part, often a pretentious affectation (when I use it in regard to myself be assured my tongue is always firmly planted in cheek), because in all actuality I know of almost no writer who lives solely off the income generated by their books (hence my putting the word in air quotes), and even for the writers who have been published by the major presses, writing is often more a side hustle than an actual viable career. Many writers have fallow periods (again, I speak from experience: there was a long timespan between the publication of Harlem Smoke in January of 2019 and the publication of my French-Decadent short novel in late 2025 where all I could get published were two slim chapbooks and one or two short stories). It’s what you do during those fallow periods that makes all the difference. And sometimes it’s important to have one’s mettle tested (the old bromide about adversity building character), and perhaps these fallow periods are Nature’s way of separating the wheat from the chaff (see, again, the Machen quote posted at the beginning of this treatise). A true writer, one who answers the demanding call of our vocation, presses on, whereas the dilettante wallows in a pit of negativity and misery (a purgatorial state often of their own devising). I remember when Alt-Lit was a thing for five minutes in 2011, and how many of its young writers were being lauded by the trendsetters and gatekeepers as the face of the future of literature. But the sad fact is, many of them were merely content in having the label “writer” harnessed to their name, and living the supposedly glamorous lifestyle that accompanied it (social networking, attending readings, getting their names cited on “hip” blogs, etc.) But the actual hard work of writing books was seen as an impediment, or a necessary evil at best, and oftentimes their books were beside the point, a mere prop or accessory (it’s also possible that the resulting dissolute lifestyle of sex, drugs, and rock ‘n roll sapped their creative vitality). And I also think of all the horror writers of the “twenty-tens” who capitalized on the (very brief) resurgence of cultural interest in Weird Fiction (mainly in the wake of the first season of True Detective), and how many of these writers were feted by conventions, won literary awards, and so on. But like the Alt-Lit writers before them, so many of them have faded away, vanishing like vampires in the first light of dawn, no longer publishing or, in some cases, even writing. And yet I, who have never achieved even the slightest modicum of fame, endure. What it boils down to, I think, is that for the majority of these dilettante lifestyle writers, once the trendsetters have moved on and become distracted by some new temporary and transient bauble, and the spotlight no longer shines on them (and in many cases, this spotlight was a very shallow source of illumination indeed, the false ensnaring dim light of the Bardo Thodol), they collapse like a puppet whose strings have been cut. But it’s what one does in those periods when the spotlight is off one that reveals the writer’s true character.
As a self-styled Medievalist, I very much subscribe to the idea of Lady Fortune spinning her great Wheel. Many writers are ebullient when they’re at the top of the Wheel and experiencing their salad days (to quote Shakespeare’s Cleopatra), but when the Wheel inevitably spins and they fall from their heights, they allow themselves to be permanently crushed. The true writer, however, takes their lumps (as painful and frustrating as they might be), and clings on for the ride, for like Machen they are hopeful fellows and stoic gamblers (who have adopted the words of A Song of Ice and Fire’s House Martell as their own: “Unbowed, Unbent, Unbroken”), and they have faith that, sooner or later, the Wheel will spin in their favor and they will rise, phoenix-like, and once again be at the top of the world.
I would like to end this treatise with a quote I recently saw someone post on Facebook (in relation to some of the issues touched on above), written by Aleister Crowley in his Autohagiography: “. . . my responsibility to the gods was to write as I was inspired; my responsibility to mankind was to publish what I wrote. But it ended there. As long my books were accessible to the public . . . my hands were clean.” * * * This is, of course, a realistic and admirably pragmatic stance. But having recently read Frances A. Yate’s remarkable book The Art of Memory, I came across another fitting quote, this one written by Giordano Bruno in his 1584 text cena de le ceneri: “Men of rare spirit who have in them something of the heroic and the divine, will climb the hill of difficulty and wring from harsh circumstances the palm of immortality. And though you may never reach the winning post nor gain the prize, cease not to run the race.”
* * To use myself as an example, once at work I spotted a customer selecting a book of mine to purchase, and I do not exaggerate when I say that he looked like the kind of man you’d see on the news that gets arrested for keeping corpses in his basement. Unless you’re Bret Easton Ellis, odds are your readers won’t be young, hip and sexy.
* * * It’s worth remembering that Crowley’s magical motto was Perdurabo, Latin for “I will endure” or “I will endure until the end.” More writers should adopt inspirational magical mottos.



































